Brand development
The digital branding agency for charities and changemakers
Brand strategy that inspires action
First impressions are everything, and your brand’s debut is often on a screen. Whether it’s your website, social media, or online ads, these digital touchpoints are where people meet you first.
At Pixelfridge we specialise in digital brand strategy for charities and organisations for good. We’ll combine our digital expertise with our knowledge of what works in the charity sector, creating a visual identity that sets you apart from the competition.
Digital branding services
Brand strategy
Logo development
Brand guidelines
Audience research
Design systems
Content strategy
SEO strategy
Content design
Motion and animation
Pixelfridge took on board a complex brief, and presented us with a solution that addressed internal needs while remaining user focused.
Philip Nichols
Head of Marketing and Communications at NCCA
Digital brand strategy for charities and changemakers
Visual identity
The visual elements of your brand can influence how people feel about your organisation. During the brand development process, we’ll run a series of workshops with your team. These help us to fully understand your values, objectives & audiences.
Together, we’ll create a striking visual identity for your brand that reflects your ethos, and encourages people to take action.
Brand guidelines
Your logo, fonts, colours and graphics are all elements that help to define your brand. Through documentation and training, we can help your team implement a policy of brand guardianship. This means applying a consistent visual treatment of your brand across platforms.
Our brand guidelines are digital-first, and consider all of your online mediums, from your website pages to your social post templates.
Content strategy
A well formed content strategy gives you the means to engage the right audiences, and inspire them to take action.
We’ll support your marketing teams with a plan for content creation, giving guidelines for how information should be structured and shared. From landing page copy to everyday impact stories, we’ll get to the bottom of how your brand communicates.
Interface and experience design
Our designs target the sweet spot where user needs and organisational goals overlap. By combining audience insights with creative flair, we’ll craft a website design that your organisation can be proud of.
As a specialist digital branding agency for charities and organisations for good, we understand how tell compelling stories that get attention.
Digital brand and website design
Digital brand and website design
Latest insights
What is a web performance budget?
Setting a performance budget motivates us to make faster websites, and to reduce our environmental footprint.
18 Mar ‘25
All about our rebrand
Big things are happening at Pixelfridge! This week we've launched a fresh new brand, and we couldn’t be more excited to share it with you.
11 Feb ‘25
Our sustainable web design checklist
A list of the techniques and tools we use during the design & development process, to ensure our work always puts people and planet first.
01 Feb ‘25
Why your website needs a design system
In the ever-changing landscape of web design, consistency and efficiency are essential. One of the most powerful tools to achieve these goals is a design system.
24 Sep ‘24
Pixel Fridge visit Jersey!
To celebrate Pixel Fridge's 5th birthday, we marked the occasion with a two night trip full of rambling, kayaking and culinary adventures.
23 Jul ‘24