Digital strategy

The digital strategy agency for charities and changemakers

We provide digital transformation support for organisations that do good

A great product is always a work in progress, and we’re believers in a culture of continuous improvement. After all, there’s always room to improve performance and increase conversion rates.

We forge long-term partnerships with charities and organisations, helping you make the best use of digital to meet your ever-changing goals.

Digital strategy services

Website analytics
Website performance reviews
UX research
SEO services
Content strategy
User testing
Conversion optimisation
Content creation

Pixelfridge have been a vital support to us as our tech and analytics teams are busy building our product within our fast-scaling company. They always seek to understand what you need before jumping in, and reports produced have been in-depth and invaluable.

Jihan Ahmed

Head of Employer Branding at Wise

Digital strategy consultancy for charities and changemakers

Website analytics
We believing in using the power of data to inform digital strategy. By using the latest analytics tools, we identify what’s effective and what could be improved. This helps us to make informed suggestions that unlock the full potential of your website.
Our team of analytics consultants are highly experienced in using GA4 and Looker Studio. We’re here to help you decode your data and offer analytics training services to empower your team.
SEO services
An SEO strategy is important for any organisation that wants to be noticed. We can shine a light on how your organisation can rank better in Google search results, and better target relevant audiences who are more likely to donate or convert.
There are many factors involved in SEO success We’ll support not just with the technical elements, but also your content, keyword and marketing strategies. We’ll also help you to track your ongoing performance – so you can be sure the hard work is paying off.
UX research
Our UX consultants are here to help you connect with your audience and resolve their pain points. Through interviews, usability testing, and user surveys, we pinpoint where users struggle with your interface..
Once we understand the issues, we can provide handy suggestions to enhance the user experience. Regular website user research will help to make sure your site stays intuitive and easy to navigate.
Content strategy
Quality content is the heart of any charity or profit-for-good website. Your messages need to resonate with audiences, showing them why your cause deserves their attention and support.
Whether you’re looking to draw in more visitors, boost donations, or elevate your brand, we’re here to craft a content strategy that makes an impact.
Digital marketing consultancy
A comprehensive digital marketing strategy is essential for brands looking to build a loyal following.
Our team of digital marketing experts will assist you in using your website and social channels to their full potential. We’ll also ensure the correct measures in place to monitor the effectiveness of communications using analytics data and tracking.